{"id":82138,"date":"2021-12-15T18:25:17","date_gmt":"2021-12-15T18:25:17","guid":{"rendered":"https:\/\/cred.ai\/news\/?p=82138"},"modified":"2021-12-16T18:26:16","modified_gmt":"2021-12-16T18:26:16","slug":"production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation","status":"publish","type":"post","link":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/","title":{"rendered":"Production of Purportedly &#8216;Eco-Friendly&#8217; Fabric Contributes to Deforestation"},"content":{"rendered":"<p class=\"p1\">A new study by <a href=\"https:\/\/www.nbcnews.com\/investigations\/fabric-hailed-eco-friendly-rainforest-tells-different-story-rcna8080\">NBC News<\/a> and the <a href=\"https:\/\/pulitzercenter.org\/rainforest-investigations-network-fellows\">Pulitzer Center&#8217;s Rainforest Investigations Network<\/a> demonstrates that viscose rayon \u2013 the popular fabric made of pulp from eucalyptus and bamboo trees \u2013 is not the &#8216;eco-friendly&#8217; material it is often touted to be.<\/p>\n<p class=\"p1\">Satellite footage of Indonesia\u00a0revealed that one of the world&#8217;s largest viscose rayon manufacturers has continued to clear rainforests despite its 2015 pledge to cease the practice, according to <a href=\"https:\/\/gizmodo.com\/eco-friendly-fabric-is-destroying-the-rainforest-1848215117\"><span class=\"s1\">Gizmodo<\/span><\/a>. The producer, known as Asia Pacific Resources International Holdings Ltd. (APRIL), supplies companies like Abercrombie &amp; Fitch, Adidas, and H&amp;M.<\/p>\n<p class=\"p1\">Viscose rayon is generally considered more environmentally friendly than petroleum-based synthetic materials like polyester and nylon. However, it is among the leading causes of deforestation in Indonesia \u2013 which has the world&#8217;s third largest area of rainforest behind the Amazon and Congo Basin \u2013 since producers of the fabric must clear huge swaths of old-growth forests to make room for new eucalyptus or bamboo trees.<\/p>\n<blockquote><p>\u201cA plantation of a single kind of tree is a very, very different ecosystem than rainforest with millions of species,\u201d said Ruth DeFries, professor of ecology and sustainable development at Columbia University. \u201cOne of the most beautiful times I had there was shadowing someone who was doing research on orangutans. Seeing that their habitat is being destroyed \u2014 it\u2019s just heartbreaking.\u201d<\/p><\/blockquote>\n<p class=\"p1\">Experts say viscose rayon production dries out the land, increases the risk of fire, and interferes with the natural habitat of certain plants and animals.<\/p>\n<p class=\"p1\">Over the last decade, pressure campaigns have led companies to more closely examine their own supply chains. Some are now taking steps to better protect tropical rainforests.<\/p>\n<p class=\"p1\">The Vancouver nonprofit <a href=\"https:\/\/canopyplanet.org\/\">Canopy<\/a> has been working to identify alternative viscose rayon manufacturing sites that would not necessitate the destruction of rainforests, according to <a href=\"https:\/\/www.fastcompany.com\/40448774\/your-clothes-might-be-destroying-the-rainforest\"><span class=\"s1\">Fast Company<\/span><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A new study by NBC News and the Pulitzer Center&#8217;s Rainforest Investigations Network demonstrates that viscose rayon \u2013 the popular fabric made of pulp from eucalyptus and bamboo trees \u2013 is not the &#8216;eco-friendly&#8217; material it is often touted to be. Satellite footage of Indonesia\u00a0revealed that one of the world&#8217;s largest viscose rayon manufacturers has &#8230;<\/p>\n","protected":false},"author":14,"featured_media":82143,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[456],"tags":[114,545,546,547,548],"class_list":["post-82138","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-climate","tag-news","tag-fabric","tag-indonesia","tag-deforestation","tag-rainforest"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Production of Purportedly &#039;Eco-Friendly&#039; Fabric Contributes to Deforestation - crednews<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Production of Purportedly &#039;Eco-Friendly&#039; Fabric Contributes to Deforestation\" \/>\n<meta property=\"og:description\" content=\"A new study by NBC News and the Pulitzer Center&#8217;s Rainforest Investigations Network demonstrates that viscose rayon \u2013 the popular fabric made of pulp from eucalyptus and bamboo trees \u2013 is not the &#8216;eco-friendly&#8217; material it is often touted to be. Satellite footage of Indonesia\u00a0revealed that one of the world&#8217;s largest viscose rayon manufacturers has ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/\" \/>\n<meta property=\"og:site_name\" content=\"crednews\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-15T18:25:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-16T18:26:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cred.ai\/news\/wp-content\/uploads\/2021\/12\/shutterstock_1274894119-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1364\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cred.ai staff\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cred.ai staff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/\"},\"author\":{\"name\":\"cred.ai staff\",\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/#\\\/schema\\\/person\\\/b8132cf694e343ab4c8bd8a3da99e9c2\"},\"headline\":\"Production of Purportedly &#8216;Eco-Friendly&#8217; Fabric Contributes to Deforestation\",\"datePublished\":\"2021-12-15T18:25:17+00:00\",\"dateModified\":\"2021-12-16T18:26:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/\"},\"wordCount\":303,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cred.ai\\\/news\\\/wp-content\\\/uploads\\\/2021\\\/12\\\/shutterstock_1274894119-scaled.jpg\",\"keywords\":[\"news\",\"fabric\",\"indonesia\",\"deforestation\",\"rainforest\"],\"articleSection\":[\"Climate\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/\",\"url\":\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/\",\"name\":\"Production of Purportedly 'Eco-Friendly' Fabric Contributes to Deforestation - crednews\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cred.ai\\\/news\\\/wp-content\\\/uploads\\\/2021\\\/12\\\/shutterstock_1274894119-scaled.jpg\",\"datePublished\":\"2021-12-15T18:25:17+00:00\",\"dateModified\":\"2021-12-16T18:26:16+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/#\\\/schema\\\/person\\\/b8132cf694e343ab4c8bd8a3da99e9c2\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/#primaryimage\",\"url\":\"https:\\\/\\\/cred.ai\\\/news\\\/wp-content\\\/uploads\\\/2021\\\/12\\\/shutterstock_1274894119-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/cred.ai\\\/news\\\/wp-content\\\/uploads\\\/2021\\\/12\\\/shutterstock_1274894119-scaled.jpg\",\"width\":2048,\"height\":1364,\"caption\":\"Richard Whitcombe via Shutterstock\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/2021\\\/12\\\/15\\\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/cred.ai\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Production of Purportedly &#8216;Eco-Friendly&#8217; Fabric Contributes to Deforestation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/#website\",\"url\":\"https:\\\/\\\/cred.ai\\\/news\\\/\",\"name\":\"crednews\",\"description\":\"a division of cred.ai\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/cred.ai\\\/news\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/cred.ai\\\/news\\\/#\\\/schema\\\/person\\\/b8132cf694e343ab4c8bd8a3da99e9c2\",\"name\":\"cred.ai staff\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0a4fea4aa3858da7e3fb753cee34170b27382926ecb015a1f13c09ef27f883d8?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0a4fea4aa3858da7e3fb753cee34170b27382926ecb015a1f13c09ef27f883d8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0a4fea4aa3858da7e3fb753cee34170b27382926ecb015a1f13c09ef27f883d8?s=96&d=mm&r=g\",\"caption\":\"cred.ai staff\"},\"url\":\"https:\\\/\\\/cred.ai\\\/news\\\/author\\\/lillycred-ai\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Production of Purportedly 'Eco-Friendly' Fabric Contributes to Deforestation - crednews","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/","og_locale":"en_US","og_type":"article","og_title":"Production of Purportedly 'Eco-Friendly' Fabric Contributes to Deforestation","og_description":"A new study by NBC News and the Pulitzer Center&#8217;s Rainforest Investigations Network demonstrates that viscose rayon \u2013 the popular fabric made of pulp from eucalyptus and bamboo trees \u2013 is not the &#8216;eco-friendly&#8217; material it is often touted to be. Satellite footage of Indonesia\u00a0revealed that one of the world&#8217;s largest viscose rayon manufacturers has ...","og_url":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/","og_site_name":"crednews","article_published_time":"2021-12-15T18:25:17+00:00","article_modified_time":"2021-12-16T18:26:16+00:00","og_image":[{"width":2048,"height":1364,"url":"https:\/\/cred.ai\/news\/wp-content\/uploads\/2021\/12\/shutterstock_1274894119-scaled.jpg","type":"image\/jpeg"}],"author":"cred.ai staff","twitter_card":"summary_large_image","twitter_misc":{"Written by":"cred.ai staff","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/#article","isPartOf":{"@id":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/"},"author":{"name":"cred.ai staff","@id":"https:\/\/cred.ai\/news\/#\/schema\/person\/b8132cf694e343ab4c8bd8a3da99e9c2"},"headline":"Production of Purportedly &#8216;Eco-Friendly&#8217; Fabric Contributes to Deforestation","datePublished":"2021-12-15T18:25:17+00:00","dateModified":"2021-12-16T18:26:16+00:00","mainEntityOfPage":{"@id":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/"},"wordCount":303,"commentCount":0,"image":{"@id":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/#primaryimage"},"thumbnailUrl":"https:\/\/cred.ai\/news\/wp-content\/uploads\/2021\/12\/shutterstock_1274894119-scaled.jpg","keywords":["news","fabric","indonesia","deforestation","rainforest"],"articleSection":["Climate"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/","url":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/","name":"Production of Purportedly 'Eco-Friendly' Fabric Contributes to Deforestation - crednews","isPartOf":{"@id":"https:\/\/cred.ai\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/#primaryimage"},"image":{"@id":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/#primaryimage"},"thumbnailUrl":"https:\/\/cred.ai\/news\/wp-content\/uploads\/2021\/12\/shutterstock_1274894119-scaled.jpg","datePublished":"2021-12-15T18:25:17+00:00","dateModified":"2021-12-16T18:26:16+00:00","author":{"@id":"https:\/\/cred.ai\/news\/#\/schema\/person\/b8132cf694e343ab4c8bd8a3da99e9c2"},"breadcrumb":{"@id":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/#primaryimage","url":"https:\/\/cred.ai\/news\/wp-content\/uploads\/2021\/12\/shutterstock_1274894119-scaled.jpg","contentUrl":"https:\/\/cred.ai\/news\/wp-content\/uploads\/2021\/12\/shutterstock_1274894119-scaled.jpg","width":2048,"height":1364,"caption":"Richard Whitcombe via Shutterstock"},{"@type":"BreadcrumbList","@id":"https:\/\/cred.ai\/news\/2021\/12\/15\/production-of-purportedly-eco-friendly-fabric-contributes-to-deforestation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cred.ai\/news\/"},{"@type":"ListItem","position":2,"name":"Production of Purportedly &#8216;Eco-Friendly&#8217; Fabric Contributes to Deforestation"}]},{"@type":"WebSite","@id":"https:\/\/cred.ai\/news\/#website","url":"https:\/\/cred.ai\/news\/","name":"crednews","description":"a division of cred.ai","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cred.ai\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/cred.ai\/news\/#\/schema\/person\/b8132cf694e343ab4c8bd8a3da99e9c2","name":"cred.ai staff","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/0a4fea4aa3858da7e3fb753cee34170b27382926ecb015a1f13c09ef27f883d8?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0a4fea4aa3858da7e3fb753cee34170b27382926ecb015a1f13c09ef27f883d8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0a4fea4aa3858da7e3fb753cee34170b27382926ecb015a1f13c09ef27f883d8?s=96&d=mm&r=g","caption":"cred.ai staff"},"url":"https:\/\/cred.ai\/news\/author\/lillycred-ai\/"}]}},"featured_image":"https:\/\/cred.ai\/news\/wp-content\/uploads\/2021\/12\/shutterstock_1274894119-768x512.jpg","youtube_link":null,"vimeo_link":null,"trailer_link":null,"video_link":null,"video_type":null,"author_name":"cred.ai staff","categories_name":["Climate"],"preview_image":false,"custom_author":"crednews staff","_links":{"self":[{"href":"https:\/\/cred.ai\/news\/wp-json\/wp\/v2\/posts\/82138","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cred.ai\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cred.ai\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cred.ai\/news\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/cred.ai\/news\/wp-json\/wp\/v2\/comments?post=82138"}],"version-history":[{"count":0,"href":"https:\/\/cred.ai\/news\/wp-json\/wp\/v2\/posts\/82138\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cred.ai\/news\/wp-json\/wp\/v2\/media\/82143"}],"wp:attachment":[{"href":"https:\/\/cred.ai\/news\/wp-json\/wp\/v2\/media?parent=82138"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cred.ai\/news\/wp-json\/wp\/v2\/categories?post=82138"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cred.ai\/news\/wp-json\/wp\/v2\/tags?post=82138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}